New Study Finds Swimsuit Shopping is Stressful…duh!

27 Jul

A new poll by ShopSmart magazine, from the publisher of Consumer Reports, found that 65% of women struggle to find a suit that flatters. That sounds about right!

“Bathing suit shopping can definitely be daunting,” said Lisa Lee Freeman, editor-in-chief of ShopSmart.  “According to our poll, the average woman owns 3 suits as compared to 7 pairs of jeans and 17 pairs of shoes.  Bathing suit shopping is a more difficult process.”

Here are some more findings from their poll:

  • Over 1/3 of women like the way they look in a swimsuit, whereas 40% are neutral and 18% dislike the way they look
  • Tummy is the body part that gives 42% of women the most anxiety when shopping for  a suit
  • 42% of women struggle to find a suit with enough support, 31% can’t find enough coverage on top, and 30% can’t find the right suit for their rear
If you’re still looking for that perfect swimsuit, Self Magazine has one of the most comprehensive guides on their website. Click Here to check it out!

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