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22 Jun

There’s official research behind it: Shopping Makes You Happy!

According to a new study published in the Journal of Psychology and Marketing, buying pretty things can have a ‘lasting positive impact on mood’ and leaves ‘few if any negative emotional side-effects’. Researchers conducted hundreds of interviews at shopping centers as well as asking shoppers to keep diaries of their shopping behavior, moods and buys they regretted. The study concluded: ‘Retail therapy purchases were overwhelmingly beneficial, leading to mood boosts and no regrets or guilt.’

(source: Daily Mail)


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